Ekosystem was founded in 2002 by two employees from another nearby Italian machinery company. Simon Robinson visited them at their small factory in Desio, near Milan, Italy.
Ekosystem is a relatively new player on the Italian machinery scene and has found a niche for itself in a number of markets which are relatively off the beaten track.
The company, which found that more established players had strong positions in traditional markets for polyurethane machinery also uses relatively unusual marketing techniques, with orders coming from online sources and other internet marketplaces.
According to company figures for 2015, 35% of its output went to Saudi Arabia; 30% went to the UAE; 22% to India, with 9% going to the Lebanon and the remainder of the machinery going to other destinations.
In 2014, machinery was bought in Brazil, Vietnam, Romania, Macedonia, Algeria, Kyrgyzstan, and Pakistan as well.
Marta Romano, marketing assistant, said: “For me the future is the internet, we are not big but many of our requests come from the internet.”
Typically she said, “They contact us and we make the offer, and if they like it, one week later this is confirmed and down payment is made.”
Romano added: “The important thing is to reply as quickly as you can to the initial enquiry.”
“Up to 40% of business can come from the internet. We are interested in new customers…