Jiahua wants to become a China-based leading chemical company with first-class management and plant safety systems. Simon Robinson interviewed Peter Groome, R&D director to assess progress.
Jiahua is like many Chinese companies operating in the polyurethane market, in that it has grown very quickly. What sets it apart is the actions which are going with its stated desire: to become a world-class player with world-class management, plant safety systems, efficient marketing and sales departments and an independent R&D function of international standard.
It is easy to express these aspirations, many companies do, but what is Jiahua doing about it?
The firm was founded in 1998 in Fushun, Liaoning North China, it built plants in Shanghai in 2007; Binzhou in 2010; Maoming in 2012; and Quanzhou in 2015. The plants make a mixture of polyurethane products, construction chemicals and surfactants.
“We want to be international standard in production,” said Groome.
“There are a number of other Chinese polyol suppliers,” he said, adding “We’ve elected to be at the upper end of the spectrum and to compete more with the majors. There are about 20-30 polyol manufacturers in China of these, there are probably 2 or three with similar goals to us.”
Playing with the big boys
“Of the privately-owned polyol companies in China,” he continued, ”we are by far the biggest. With…